Wondering why your press releases aren't taking off as you'd hoped? If you're marketing them online, then they need to be social media friendly.

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How to craft effective social media press releases

A press release for an item can do wonders for its sales; a press release for a small business can do the same things. Social Media press releases expose people to your small business and will raise the traffic of your businesses site. Even if you run a small shoe shop in Kansas City, a social media press release will allow people to look at what you have to offer and it can provoke people into interacting with your company. It is a win-win for both the customer and you. Here are some tips to creating an effective social media press release. Read more at www.examiner.com